Tinny Entertainment frontline act, Ycee has expressed his fears as regards lopsided circulation of endorsement deals in Nigeria’s music industry.
The rapper pointed out that endorsement deals in the music Industry only circulates around some group of influential artistes in the music industry leaving young and hardworking artistes like himself suffer with no single endorsement.
Ycee took to Twitter to put out a two-line tweet claiming that young artistes are being sidelined when it comes to getting meaningful endorsement.
See his tweet below:
Endorsements keep circulating around the same people.
They say the young shall grow but no be for naija.
— ZAHEER! (@iam_YCEE) May 10, 2018
This tweet is coming after Davido secured a deal for his girlfriend, Chioma and also got another deal for himself. The question now is;
Are Young Artistes Like YCee Doing Enough In Terms Of Publicity To Get Endorsement Deals Like The Bigger Artistes?
Are there Really Some Cabals In The Music Industry Securing Deals For Themselves?
Feel free to drop your comments!