On Saturday, March 25th, Cîroc Ultra-Premium Vodka unveiled three brand influencers in spectacular fashion to unsuspecting A-listers at the Sky Lounge Restaurant, Lagos.
Best-selling author and media personality, Toke Makinwa; chart topping artist/producer, Tekno; and veteran crooner, Banky W were handpicked for their individual embodiment of CÎROC’s playful luxe attitude and will join other A list influencers globally to bring the brand’s On Arrival campaign to life from April 2017.
The unveiling tagged ‘Cîroc Dejeuner Buffet’ was a defining cultural moment for the tastemakers, socialites and creative-types in attendance. Hosted by Ace comic Bovi; guests enjoyed a fabulous assortment of Cîroc Summer cocktails whilst savouring the lavish selection of brunch favorites from homemade pastries and French toast to sumptuous deserts.
Speaking at the unveiling, Joe Nazzal, Head of Reserve said: “We are excited to be working with three of the most in-demand celebrities today. Cîroc is all about celebration. It’s the distinctive luxury vodka you celebrate with when you have ‘made it’. We are excited to toast our influencers’ celebratory moments of arrival.”
Throughout the year, the On Arrival campaign will curate exclusive moments with the three influencers for sharing across CÎROC social media platforms, giving fans access to any of the influencer’s year of exciting ‘arrivals’.
See pictures below