Nigerian pop star, Oladapo Daniel Oyebanjo, better known as D’banj, may have parted ways with the Mike Adenuga-led telecom company Globacom (GLO) and then signed the dotted line with MTN Nigeria.
On Monday, The Net reported that the kokomaster had dumped GLO preferring to ‘seal a deal’ with another telecom giant, MTN.
The deal, it was learnt, was sealed few weeks ago and D’banj is very happy about it.
A source close to D’banj’s company said: ‘It’s more of a partnership between MTN and DKM to launch a platform of visible hope for the creative industry where creative content will be found, housed, financed, nurtured, published, marketed, distributed and sold with track-able monitoring by content owners without leaving their comfort zones. With the support of the Bank of industry who is providing funding for DKM, this initiative and the launching of a new publishing company’ ”.
This is evident as D’banj and MTN are partnering with BOI (Bank Of Industry) to pioneer a new service called ‘The Cream Platform’.
His recent flurry of tweets on Twitter also said it all.
— D’banj D Kokomaster (@iamdbanj) August 2, 2016
— D’banj D Kokomaster (@iamdbanj) August 1, 2016
It would be recalled in 2009, D’banj signed an endorsement deal with GLO and it was said to be worth N70 million.
The following year, D’banj reportedly asked for more money, which ultimately led to the telecommunication company dumping him and signing Psquare for a four year deal worth over N240 million.
In 2013, D’banj met with Mike Adenuga which led to the singer re-signing with the telecom. That arrangement has now expired, and GLO seems reluctant to renew the deal.
Meanwhile, D’banj, who is currently in South Africa, has not responded with an official statement, even as there has been no official announcement from MTN or Globacom.