J Cole has received his very own special meme following his string of successes such as going “platinum with no features”, going double platinum and being the highest earning rapper in 2015. The new witty joke was created uniquely for him.
According to a report published by Billboard, J. Cole took home a total of $8.8 million, with more than half of it ($5.5 million) coming from touring alone.
The report indicated that while he only released the Dreamville compilation, Revenge of the Dreamers II, in 2015, Cole made $1.5 million in sales, $1.1 million from publishing and $788,000 from streaming.
His successes in 2015 stemmed from the popularity of his 2014 album, 2014 Forest Hills Drive which went platinum and double platinum, according to Hip-Hop N More.
His fan base are so excited, especially since he went “platinum with no features” they’ve used it routinely and on different angles giving the meme a life of its own, just as everything Twitter or social media related happens.
Now, it has been woven into strings of conversations, jokes, banters and memes which have absolutely nothing to do with neither J Cole nor Hip Hop.
Check the banter out:
LeBron and Kyrie both scored 41, but J.Cole went platinum with no features.
— Aaron (@abake6) June 14, 2016
When u single and feelin down remember j cole went platinum with no features
— Jαleesα (@Young_Jeesy) June 14, 2016
I just want to let you know j Cole went platinum with no features https://t.co/cQohDOYP9I
— Hector (@hf_marquez) June 14, 2016
I was gonna get a girlfriend but then I remembered J Cole went platinum with no features
— dre (@andrerowe_) June 13, 2016
"Hey did you know J.Cole went double platinum with no features" pic.twitter.com/QnBqsQ98zB
— Hoe Fraizer (@BMdontcheat) June 13, 2016
*on my deathbed*
me: son, come closer
son: yes dad?
me: j….j..j cole went double platinum with no features
son: ight pull da plug
— i choose violence (@chiefpoloo) June 11, 2016
when u get mauled by a bear & still crawl miles thru the wilderness 2 tell sum1 J. Cole went platinum w/ no features pic.twitter.com/AvksfRUXkD
— Zach Murphy (@Fade_to_Zach) June 3, 2016