From the designers of ‘What the dunk” and “What the Kobe”, Nike now presents “What the Mercurial” line. It combines 18 colors from their previous mercurial iterations melded together into one superfly boot – the most colors Nike has ever used in a football boot.
On its debut in 1998, the Nike Mercurial was hailed for its radical, track spike-inspired design, engineered for cut-and-strike speed. After all, “mercurial” by definition means unpredictable, and the players who have served as its muse are celebrated for their quicksilver play.
At the same time, it nods to the boot’s rich style heritage by showcasing 16 of the most memorable Mercurial colorways on one bold shoe.
Beyond disrupting the pitch, the boot also extends the narrative of Nike’s coveted “What the” design themes. In 2007, Nike Skateboarding produced the brand’s first iconic colorway mashup, the Nike SB “What the Dunk” shoe. Then Nike Basketball elevated the concept, celebrating memorable signature basketball shoes beginning with the “What the Kobe” in 2012.
“What the Mercurial” applies this eclectic treatment to football for the first time, crafting a time capsule of Mercurial history. Four past Mercurial logos are mashed up to create the logo on the heel tab and aglets.
Have a look at the video showing the “What the Mercurial Boot”