New retail brand, ElanRed which opened in Lekki phase1 Lagos early this year has put together their debut campaign for Spring/Summer 2015 photographed by Paul Ukonu. The brand tapped Nigeria’s top model Uju Nwobodo and Gulder Ultimate Search 2014 Winner, Chinedu Ubachukwu for the campaign shoot.
The campaign features ready-to-wear pieces from various local and international fashion brands, and is also calling on other designers who are interested to stock their pieces.
The brand’s official launch has been fixed to hold in March. A couple of guests ranging from celebrities, socialites and friends will be in attendance, with an ambience of light music, canapés and cocktails, and shopping of course… There is an open invitation for everyone!
But for now, enjoy the campaign shots below.
Photographer: Paul Ukonu
Models: Uju Nwobodoh and Chinedu Ubachukwu
Theme: Off & About
Styling: Sharon Ojong(Female) & Kenepisode(Male)
Assistant: Meche Chika
MUA: Fred Ebikeme for Fred Makeover
Creative Direction: ElanRed Team