Blackberry today introduced the BlackBerry Q20 smartphone at the Mobile Web Congress currently going on in Spain. Companies usually use these period to launch/introduce what they have been working on.
BlackBerry is bringing sexy back by re-introducing the hard button trackpad that’s missing in previous QWERTY BlackBerry Q10 and Q5. The new CEO of BlackBerry, John Chen, who has only been at the helm of affairs for 90 days has this to say:
Today, we’re delighted to announce the new BlackBerry Q20 smartphone, which is designed to give you the distinct experience that every BlackBerry QWERTY loyalist and high-productivity business customer absolutely loves. With the BlackBerry Q20 smartphone, you’ll get the familiar hard buttons and trackpad that you want, along with the best email service, the best keyboard experience and the best battery life possible.
Two things to look forward to and be excited about by core BlackBerry fans are:
- A large battery to provide superior battery life.
- The ‘Menu’, ‘Back’, ‘Send’ and ‘End’ buttons and trackpad will be made an integral part of the device and user interface, enabling fast, precise navigation and a natural workflow within and between apps.
Irrespective of the poor performance of BlackBerry Smartphones and how slow the BlackBerry 10 is catching up, BlackBerry knows no chill whatsoever. They have since updated the BlackBerry Messenger (BBM) for iPhone and Android to include BBM Channels and updated the BlackBerry 10 OS a couple of times.
BBM may not be as popular as other chat services like WhatsApp, Line and Telegram; but the rise in the share price of BlackBerry shows that BlackBerry is still very much relevant.
BlackBerry plans for it to be available in the second half of 2014. Pricing and when it is going to be available in Nigeria is not confirmed yet.