Would You Like To See David Beckham Covered Or Uncovered?

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This is a fabulous way to start your weekend. 😀

David Beckham is set to unveil a new bodywear collection for H&M during the Super bowl

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David beckham

The Superbowl XLVIII is this Sunday, and millions of people from all over the world would be watching.David’s Beckham’s new bodywear collection would be unveiled  during the event.

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The advert which would be aired during the super bowl was filmed with David running around rooftops in London.

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Additionally, according to a press release issued by H&M, “viewers with select Samsung Smart TVs will be able to buy pieces from the new David Beckham Bodywear Collection instantly during the super bowl instantly during the t-commerce platform.”The high-street retailer has filmed two versions of the campaign with shoppers deciding which one gets aired using the Twitter hashtag #covered or #uncovered during the game.

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Speaking about the ad, Beckham admitted while he is nervous about the what will be shown to the estimated 100million-strong audience, the advert was a lot of fun to film.

“I think I know which one is gonna end up being shown, which is even more nerve-wracking,” he said.

DAVID BILLBOARD

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The advertising slot costs around £2.5million with the Super Bowl, the annual championship game of the National Football League and America’s biggest sporting event, attracting TV audiences of more than 90 million.

According to Forbes, H&M will be the only retailer to have an ad shown during the super bowl this year.

Oluwadunnii

Oluwadunnii

Writer. Lover of fashion, food, finance & some more food Twitter &Instagram: Oluwadunnii

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