With about N1.27billion spent on production, a movie adaptation of Chimamanda Nogzi Adichie’s Half Of A Yellow Sun is the most expensive Nollywood movie ever.
Directed by Biyi Bandele, the movie was shot at locations in Cross River state and the United Kingdom, and features popular actors like Chiwetel Ejiofor (Kinky Boots, American Gangster, 2012, Salt); Thandie Newton (Mission: Impossible II, Crash, The Pursuit of Happiness); and Genevieve Nnaji.
Nollywood is currently placed third in the world in terms of output and revenue. Robert Orya of the Nigerian Export-Import Bank put the revenue the Nigerian film industry has generated in the last three years at between $300 million and $800 million. Victor Okhai, a filmmaker, told magazine BusinessDay that it is expected that the quality of films will improve. He put this down to two factors—the thumbs down constantly received by Nollywood filmmakers at international film festivals and the return of cinemas.
He said the return of cinemas which enables the producers to make money outside the pirate-ruled open market also discourages bad production, as flaws get magnified on the big screen.