If you’re a faithful reader of ThisDay newspaper’s weekly fashion bible known as THISDAY STYLE, then the name Veronica Ebie-Odeka will ring fashion bells in your head. As one of the weekly writers of style focus, Veronica has clearly illustrated how vast and impressive her fashion and beauty knowledge is through fashion journalism. From rating fashionistas who are unfortunately caught in the same outfit, showing us how to wear this season’s new trends and balancing her own independent styling job, Veronica is a force in an industry where credit is given solely based on experience and physical evidence of one’s fashion knowledge. 360 fashion interviews her and debuts its fashion and style mood boards below.
1. When did you discover your interest for fashion?
I remember when I was 7 I started helping my dad pick out his suits and ties for work.
2. Was it easy for you to break into an industry that has such fierce competition?
I got into fashion modeling professionally for 10years and met a lot of people so the transition into styling wasn’t as stressful.
3. Has your writing style changed over time?
Yes I’ve been writing since I was 11 and started by talking about what I liked now I write more about what what’s in trend, personal styling and what’s more suitable for all types of women.
4. What has been your biggest challenge since you got into the industry?
I can say moving back to Nigeria in 2010 where no one knew me and having to start afresh meeting people and proving to potentially new clients I knew what I was talking about.
5. And your greatest achievement so far?
Every Job is considered my greatest till I book the next job or style the next client but I’d have to say styling all 13 Nigerian Idol contestants and the host has been the most rewarding so far.
6. Describe your personal style…
It’s tre’s chic romantic yet modern with a vintage feel.
7. What are the key elements needed for anyone to thrive in the fashion industry?
Creativity, determination and a humble spirit.
8. Who are your influences in the industry?
Monica Rose, Rachel Zoe & June Ambrose.
9. Describe yourself in three words.
Practical, Polite,& Kind-hearted.
Below is a few of the fabulous styling works of Veronica, who has worked on numerous shoots, reality talent shows and dressing celebrities for the red carpet.
Fashion and Style mood board on Veronica Ebie- Odeka
10. Fashion and Style are two different things because….
Fashion is relatable to upcoming and on going trends while Style is all about personal expression and your point of view.
11.The one fragrance to be worn by a lady would have to be….
12.My top five fashion pieces for this season are…
vintage dresses, v- neck tees, flowy mini skirts. colored jeans, wedges,
Coloured denim for converse.
13.When I have a bad hair day I use…
a good strong brush and a ponytail holder.
14.A little black dress is classic because…
it stays consistent with the wearer.
And says exactly what you want it to say..I’m modern, trendy, vintage…etc. And its the one piece of clothing in your closet that can be passed down from generations and transformed to fit the next person wearing it.
15.If I could indulge in one cocktail for the rest of my life it would have to be…
definitely a lychee martini.
16.My style icons are…
Coco Chanel,Carolina Herrera and Diane Von Furstenburg because their style remains feminine yet classic.
Diane Von Fusternberg.
17.The top three things you would find in my handbag are…
my vane style notebook, candy, and either pink, orange or red shades of lipstick.
Candy from the Sugar Factory.