360Fresh: Introducing SoTo

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Soto (full name Soto Nwobbi) is a Nigerian rapper/songwriter and music entrepreneur. Soto’s affair with music started off in high school, where he started writing and rhyming for fun, counting on the likes of Nas, Styles P and Jadakiss for inspiration. He decided to make music his hustle in university, where he teamed up with a couple of friends to start up the group GSC. This was short-lived however, leaving him with the decision to pursue his chosen career path alone.

While in school, Soto performed in numerous school shows and event, garnering popularity and a fan base which strengthened his conviction and fuelled his drive to actualize the goals he had set for himself. In 2007, after deciding to take his destiny in his own hands, Soto, along with Ottih Chikezie (Real Talk) and Uche Enyi (Jablo), founded EON Entertainment, an independent record label and entertainment company to which he became the first signed artist.

“Gimme More is the first official single off his debut album, “Magnum Opus”. It was produced by Jablo, with additional production by Reflex Sounds. “Gimme More” is a pop-oriented song which is a departure from Soto’s hip-hop inclinations. It shows a lighter side to the hip-hop artiste, as he attempts to play with the music and actually manages to pull off a great, feel-good sound. Its fresh, propulsive beat makes it a clear Friday night dance floor favorite.

The song features crazy bass lines spiced with traditional talking drums, heavily treated vocals, and light, witty lyrics. Gimme More debuted on the Cool FM Abuja Top Ten Chart at number six, and has enjoyed massive airplay since. Listen to the song below. Enjoy!

[audio:https://www.360nobs.com/wp-content/uploads/2010/12/SoTo-Gimme-More.mp3|titles=SoTo – Gimme More]
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