360Spotlight: Asa’s Beautiful Imperfection …Peep the video for her 1st Single – Be My Man

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Asa has just released the video for her up-tempo single – “Be My Man” off her highly anticipated sophomore album “Beautiful Imperfection” which should drop in Europe by October 25, 2010 & should be released in Nigeria before Christmas.

I love the cut due to its 1960s influenced soul romantic feel infused with elements of soft rock. It shows us a romantic & light-hearted side to our talented songstress whose 1st album was mostly about political issues facing Nigeria & Africa. The video was shot in France, directed by Raphaël Frydman & produced by Partizan

Still signed to the Naïve record label who released her 2007 groundbreaking self-titled debut album “Asa” with smash-hits like “Fire on the Mountain”, “Bibanke”, “360” & “Jailer”, Bukola Elemide is taking a different direction on her new album. Peep her bio below which explains it in more detail.

Born Bukola Elemide, Aṣa was born in Paris, France to Nigerian parents. She was 2 years old when her family returned to live in Lagos, Nigeria. She grew up listening to a diverse range of music from artists including Fela Kuti, Bob Marley, Michael Jackson and Lauryn Hill, these influences all played their part when Asa began to forge her own musical path.

Full of ambition and tenacity, she signed herself up to a music school (Peter King’s School of Music)when she was 18, learned to play the guitar and shaped her sound: songs delivered in both English and Yoruba, with a winning fusion of contemporary soul, pop, reggae and funk, complete with strong vocals and soul-stirring melodies. Asa then returned to France to cut her teeth on the Parisian music scene.

It wasn’t long before she was signed to record label naïve and in 2007, she released her debut album, which spawned the hits songs “Jailer” and “Fire on the Mountain”. The record launched Asa as a powerful songstress, unafraid to tackle serious issues with intelligence and confidence. Asa’s debut album met recognition worldwide and was supported by an extended tour – including Europe, North America, Africa and Japan. Asa also received support from musical greats such as Lenny Kravitz & Angelique Kidjo who invited her to perform duets on various occasions.

Following on from her self-titled debut album, released worldwide in 2007, the Nigerian songstress Asa personifies evolution with her sophomore effort. “The first album reflected my state of mind then” Asa says. “I had a lot to talk about – social and political issues. This time, I felt different: I wanted to create something that would help people come out of sad moods and feel uplifted.

And that she has. The album’s lead single “Be My Man”, an up-tempo rock-tinged track with hints of 1960s soul, sees Asa in romantic mode, as she sweetly croons to her love interest. Guitar-driven “Why Can’t We”, laced with strong horns and beautiful harmonies is undoubtedly a toe-tapper. And the feel-good essence of easy-listening track “Dreamer Girl” could easily cause listeners to close their eyes and get lost in Asa’s soft and floaty vocals.

With her dreams fully in motion and with an array of experiences under her belt, Asa was in a purely positive frame of mind when crafting her new album, “Beautiful Imperfection”.

It is different from the first album; it has more brightness” Asa says of “Beautiful Imperfection”. One of the album’s stand-out tracks is the up-tempo, country music-tinged “Broda Olé” – a song you can’t help but clap your hands to. Sung in Yoruba, Asa explains that the song attempts to deliver its message through comedy and irony.

In addition to the upbeat, happy tones of the album, “Beautiful Imperfection” also boasts gorgeous ballads with “Baby Gone”, “Oré” and the haunting, piano-driven song “Questions”.

Reflecting on the album’s enchanting title, Asa says: “The world has many imperfections, but in many ways, that’s what makes it beautiful. And I think that as long as we accept that it is imperfect, it will make us strive to try and make it a better place.”

Armoured with a strong sense of self and restored happiness, Asa is ready to make her mark on the music world all over again.


1. Why Can’t We
2. Maybe
3. Be My Man
4. Preacher Man
5. Bimpé
6. The Way I Feel
7. OK OK
8. Dreamer Girl
9. Oré
10. Baby Gone
11. Broda Olé
12. Questions

There’s even a track named after my Sister – Bimpe. Really can’t wait for the album to drop. In the meantime, peep the video & audio for  “Be My Man” & also a preview clip on the album.

Yup! Get familiar!

Asa – Be My Man

Asa – Beautiful Imperfection [PREVIEW]







Slick with his tongue but even slicker with his mind, Oye AKD's huge MP3 library spans over Terabytes. One of the last of his kind, he collects everything from Comics to Stamps to Gadgets to DVDs. Follow him on Twitter @oyeakd as he takes you on a 360 Degrees Journey into Music and everything else related to HipHop

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